Selling to a segmented market : the lifestyle approach /

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Bibliographic Details
Author / Creator:Swenson, Chester A.
Imprint:New York : Quorum Books, 1990.
Description:xix, 177 p., [8] p. of plates : ill. ; 22 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/1152438
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ISBN:089930446X (lib. bdg. : alk. paper)
Notes:Includes bibliographical references (p. [153]-[165]) and index.