Social media in South India /

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Bibliographic Details
Author / Creator:Venkatraman, Shriram, author.
Imprint:London : UCL Press, [2017]
Description:1 online resource (xi, 244 pages).
Language:English
Series:Why we post
Why we post.
Subject:Online social networks -- India -- Tamil Nadu.
Social media -- India -- Tamil Nadu.
Internet -- Social aspects -- India -- Tamil Nadu.
Réseaux sociaux (Internet) -- Inde -- Tamil Nadu.
Médias sociaux -- Inde -- Tamil Nadu.
Internet -- Aspect social -- Inde -- Tamil Nadu.
Media studies.
Social groups.
Society and culture: general.
Society and social sciences Society and social sciences.
Sociology and anthropology.
PSYCHOLOGY -- Social Psychology.
Internet -- Social aspects.
Manners and customs.
Online social networks.
Social media.
Tamil Nadu (India) -- Social life and customs.
Tamil Nadu (Inde) -- Mœurs et coutumes.
India -- Tamil Nadu.
Electronic books.
Electronic books.
Electronic books.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11398070
Hidden Bibliographic Details
ISBN:9781911307914
1911307916
9781911307945
1911307940
9781911307938
9781911307921
9781911307969
1911307967
1911307924
1911307932
9781911307952
1911307959
Digital file characteristics:text file PDF
Notes:Includes bibliographical references (pages 208-240) and index.
English.
Description based on online resource; title from PDF title page (viewed on 11/13/2020).
Summary:One of the first ethnographic studies to explore use of social media in the everyday lives of people in Tamil Nadu, Social Media in South India provides an understanding of this subject in a region experiencing rapid transformation. The influx of IT companies over the past decade into what was once a space dominated by agriculture has resulted in a complex juxtaposition between an evolving knowledge economy and the traditions of rural life. While certain class tensions have emerged in response to this juxtaposition, a study of social media in the region suggests that similarities have also transpired, observed most clearly in the blurring of boundaries between work and life for both the old residents and the new.
Other form:Print version: Venkatraman, Shriram. Social media in South India. London : UCL Press, [2017] 781911307938
Standard no.:10.26530/OAPEN_630700