APA (7th ed.) Citation

Sorger, S. (2016). Marketing analytics: Strategic models and metrics (First edition, Version 1.2, June 2016.). Admiral Press.

Chicago Style (17th ed.) Citation

Sorger, Stephan. Marketing Analytics: Strategic Models and Metrics. First edition, Version 1.2, June 2016. [San Bernadino, California]: Admiral Press, 2016.

MLA (8th ed.) Citation

Sorger, Stephan. Marketing Analytics: Strategic Models and Metrics. First edition, Version 1.2, June 2016. Admiral Press, 2016.