Handbook of Consumer Behavior Tourism and the Internet.

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Bibliographic Details
Author / Creator:	Mills, Juline E.
Imprint:	Hoboken : Taylor and Francis, 2013.
Description:	1 online resource (333 pages)
Language:	English
Subject:	Tourism -- Computer network resources -- Handbooks, manuals, etc. Internet marketing -- Handbooks, manuals, etc. Internet marketing. Tourism -- Computer network resources. Electronic books. Handbooks and manuals.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11302800

Hidden Bibliographic Details
Other authors / contributors:	Law, Rob.
ISBN:	9781136429125 1136429123
Notes:	Print version record.
Summary:	Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitality businesses taking a critical look at their business-to-customer online environments while pondering such questions as,?How do I get people to visit my Web site???Is my Web site attracting the 'right' kind of e-consumers?? and?How do I turn browsers into buyers?? The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that will help you attract.
Other form:	Print version: Mills, Juline E. Handbook of Consumer Behavior Tourism and the Internet. Hoboken : Taylor and Francis, ©2013 9780789025999

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