The quintessence of strategic management : what you really need to know to survive in business /
Saved in:
| Author / Creator: | Kotler, Philip, author. |
|---|---|
| Edition: | Second edition. |
| Imprint: | Heidelberg : Springer, [2016] ©2016 |
| Description: | 1 online resource (vii, 113 pages) : illustrations |
| Language: | English |
| Series: | Quintessence Series, 2195-495X Quintessence series (Springer (Firm)) |
| Subject: | Strategic planning. BUSINESS & ECONOMICS -- Industrial Management. BUSINESS & ECONOMICS -- Management. BUSINESS & ECONOMICS -- Management Science. BUSINESS & ECONOMICS -- Organizational Behavior. Strategic planning. Strategisches Management Entrepreneurship Electronic books. |
| Format: | E-Resource Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11255973 |
| LEADER | 04849cam a2200733Ii 4500 | ||
|---|---|---|---|
| 001 | 11255973 | ||
| 005 | 20210625184631.1 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 160524s2016 gw a ob 000 0 eng d | ||
| 003 | ICU | ||
| 040 | |a N$T |b eng |e rda |e pn |c N$T |d YDXCP |d AZU |d COO |d OCLCO |d EBLCP |d KSU |d IDB |d JG0 |d VT2 |d IAD |d JBG |d ICW |d ESU |d Z5A |d ILO |d MERER |d OCLCQ |d OCLCO |d ICN |d OCLCO |d IAS |d VLB |d IOG |d NJR |d U3W |d OCLCO |d OCLCA |d REB |d OCLCQ |d SNK |d OCLCQ |d WYU |d BRX |d LQU |d OCLCQ |d DCT |d ERF |d UKBTH |d S2H |d OCLCO |d LEATE |d UKAHL |d OCLCQ |d UBY |d OCLCF |d ADU |d OCLCO |d OCLCQ |d OCLCO | ||
| 019 | |a 950476242 |a 951221963 |a 1012062077 |a 1058302530 |a 1066468880 |a 1097097320 |a 1105186521 |a 1110898029 |a 1112589597 |a 1112828293 |a 1113713105 |a 1122813236 |a 1127226141 |a 1140750578 |a 1156001123 |a 1160064841 |a 1237485967 |a 1241918881 |a 1244637206 | ||
| 020 | |a 9783662484906 |q (electronic bk.) | ||
| 020 | |a 3662484900 |q (electronic bk.) | ||
| 020 | |a 3662484897 | ||
| 020 | |a 9783662484890 | ||
| 020 | |z 9783662484890 | ||
| 024 | 7 | |a 10.1007/978-3-662-48490-6 |2 doi | |
| 024 | 8 | |a 10.1007/978-3-662-48 | |
| 035 | |a (OCoLC)950460908 |z (OCoLC)950476242 |z (OCoLC)951221963 |z (OCoLC)1012062077 |z (OCoLC)1058302530 |z (OCoLC)1066468880 |z (OCoLC)1097097320 |z (OCoLC)1105186521 |z (OCoLC)1110898029 |z (OCoLC)1112589597 |z (OCoLC)1112828293 |z (OCoLC)1113713105 |z (OCoLC)1122813236 |z (OCoLC)1127226141 |z (OCoLC)1140750578 |z (OCoLC)1156001123 |z (OCoLC)1160064841 |z (OCoLC)1237485967 |z (OCoLC)1241918881 |z (OCoLC)1244637206 | ||
| 037 | |b Springer | ||
| 050 | 4 | |a HD30.28 |b .K68 2016 | |
| 072 | 7 | |a BUS |x 082000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 041000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 042000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 085000 |2 bisacsh | |
| 072 | 7 | |a KJC |2 bicssc | |
| 072 | 7 | |a KJC |2 thema | |
| 049 | |a MAIN | ||
| 100 | 1 | |a Kotler, Philip, |e author. |0 http://id.loc.gov/authorities/names/n79105772 | |
| 245 | 1 | 4 | |a The quintessence of strategic management : |b what you really need to know to survive in business / |c Philip Kotler, Roland Berger, Nils Bickhoff. |
| 250 | |a Second edition. | ||
| 264 | 1 | |a Heidelberg : |b Springer, |c [2016] | |
| 264 | 4 | |c ©2016 | |
| 300 | |a 1 online resource (vii, 113 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file | ||
| 347 | |b PDF | ||
| 490 | 1 | |a Quintessence Series, |x 2195-495X | |
| 504 | |a Includes bibliographical references. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Introduction: Essential Strategy Know-How and Nothing More -- Strategy and Strategic Management: A First Basic Under-standing -- Strategic Frames of Reference: The Key Tools of Strategy Determination, their Principles, and How they Interact -- Current Focal Areas in Strategy Practice: Four Significant Management Concepts of the Past 20 Years -- Summary: It's Your Turn! | |
| 520 | |a This book provides practitioners with a basic understanding of strategy and the process of strategic management. Using academic foundations and best practices from business life, the authors present the most important strategy tools and how they interact. The book gives a concise overview over the focal areas and considerations of strategy in practice. It enables managers to analyze and interpret buisness information with regard to the underlying strategic notions. A hands-on introduction to strategic management by leading marketing authority Philip Kotler, top management consultancy founder Roland Berger, and strategy expert Nils Bickhoff. | ||
| 650 | 0 | |a Strategic planning. |0 http://id.loc.gov/authorities/subjects/sh85128511 | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Strategic planning. |2 fast |0 (OCoLC)fst01134371 | |
| 650 | 7 | |a Strategisches Management |2 gnd |0 http://d-nb.info/gnd/4124261-0 | |
| 650 | 7 | |a Entrepreneurship |2 gnd |0 http://d-nb.info/gnd/7588126-3 | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Berger, Roland, |d 1937- |e author. |0 http://id.loc.gov/authorities/names/n93050772 | |
| 700 | 1 | |a Bickhoff, Nils, |e author. | |
| 776 | 0 | 8 | |i Print version: |a Kotler, Philip. |t Quintessence of strategic management. |d Heidelberg : Springer, ©2010 |z 9783642145438 |w (DLC) 2010932775 |w (OCoLC)648933388 |
| 830 | 0 | |a Quintessence series (Springer (Firm)) | |
| 856 | 4 | 0 | |u https://link.springer.com/10.1007/978-3-662-48490-6 |y Springer Nature |
| 903 | |a HeVa | ||
| 929 | |a oclccm | ||
| 999 | f | f | |i 476243bf-757e-5f5f-9056-5be0cb402bdf |s 332532f5-1f7e-5744-aaf8-c842a828975e |
| 928 | |t Library of Congress classification |a HD30.28 .K68 2016 |l Online |c UC-FullText |u https://link.springer.com/10.1007/978-3-662-48490-6 |z Springer Nature |g ebooks |i 12537245 | ||