Winning strategies for business /

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Bibliographic Details
Author / Creator:Baisya, Rajat K.
Imprint:New Delhi ; Thousand, CA : Response Books, ©2010.
Description:1 online resource (xxviii, 256 pages)
Language:English
Subject:Strategic planning.
Success in business.
Corporations -- Growth.
BUSINESS & ECONOMICS -- Strategic Planning.
Corporations -- Growth.
Strategic planning.
Success in business.
Electronic books.
Electronic books.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11232399
Hidden Bibliographic Details
ISBN:9788132106081
8132106083
9788132104421
8132104420
Notes:Includes bibliographical references and index.
Print version record.
Summary:Winning Strategies for Business is a comprehensive strategic management resource that brings together all the business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. The recent global economic crisis has alerted the business world to the need for maintaining a strategic edge through productivity enhancement, cost management and product innovation. The book provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, new economic policy, strategies for survival, compe.
Other form:Print version: Baisya, Rajat K. Winning strategies for business. New Delhi ; Thousand, CA : Response Books, ©2010 9788132104421
Table of Contents:
  • Cover; Contents; List of Tables; List of Figures; List of Abbreviations; Foreword; Preface; Acknowledgements; Introduction; 1
  • Strategy Development Process-Basic Approach; 2
  • Impact of New Economic Policy on Business; 3
  • Core Strategies for Survival; 4
  • Creating Competitive Advantage; 5
  • Corporate Growth Strategy; 6
  • Portfolio Management; 7
  • Globalisation and New Order Organisation; 8
  • Competitiveness; 9
  • Managing Innovation and Creativity; 10
  • Corporate Excellence; 11
  • Case Studies; Appendices; Glossary; Bibliography; Index; About the Author;