Recreating strategy /
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Author / Creator: | Cummings, Stephen. |
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Imprint: | London ; Thousand Oaks : Sage Publications, 2002. |
Description: | 1 online resource (xiii, 354 pages) : illustrations |
Language: | English |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11216577 |
Table of Contents:
- Deconstructing History, ReCreating Strategy
- Part 1. Deconstructing Management
- Premodernism, Modernism and Postmodernism
- Deconstructing Management's History
- Management's Historical Limits
- Part 2. Recreating Strategy
- ReConceptualizing Business Ethics
- ReConceiving Strategy
- ReGenerating Change
- Part 3. Cases and Further Source Materials
- Case One: Interbrew and Huyghe of Belgium
- a Tale of Two Breweries
- Case Two: Tayto Ireland and Walkers
- Crisp Wars
- Case Three: Ottakar's UK
- Living With the Amazons
- Case Four: Nike
- From Beaverton to the World
- Case Five: Natural History New Zealand