Achieving service excellence : maximizing enterprise performance through innovation and technology /

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Bibliographic Details
Author / Creator:	Chang, C. M. (Ching Ming), 1935- author.
Edition:	First edition.
Imprint:	New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014. ©2014
Description:	1 online resource (1 PDF (xiv, 130 pages)).
Language:	English
Series:	Service systems and innovations in business and society collection, 2326-2699 2013 digital library. Service systems and innovations in business and society collection.
Subject:	Service industries. Service industries. Electronic books.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11215875

Hidden Bibliographic Details
ISBN:	9781606495452 1606495453 1606495453 9781606495445 1606495445
Notes:	Title from PDF title page (viewed January 4, 2014). Part of: 2013 digital library. Includes bibliographical references (pages 121-126) and index. English.
Summary:	As the service sectors play an increasingly important role in all economies worldwide, service executives and professionals are well advised to recognize two main pathways to achieving sustainable success in services, namely, enhancing the strategic differentiation and operational excellence of their service enterprises; obviously, these executives and their employees need to develop the knowledge and skills required to achieve such success. This book discusses actionable methodologies needed to generate creative ideas, including deciding on which ones to pursue, how to justify projects financially, how to manage the development projects for innovative services, how to reach out to customers, and how to offer them superior service support.
Other form:	Print version: 9781606495445

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