A handbook of qualitative methodologies for mass communication research /

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Bibliographic Details
Imprint:	London ; New York : Routledge, 1991.
Description:	1 online resource (xiv, 272 pages)
Language:	English
Subject:	Mass media -- Research -- Methodology. Humanities -- Methodology. Social sciences -- Methodology. Humanities -- Methodology. Mass media -- Research -- Methodology. Social sciences -- Methodology.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11116457

Hidden Bibliographic Details
Other authors / contributors:	Jensen, Klaus, editor. Jankowski, Nick, editor.
ISBN:	0203409809 9780203409800 9780415054058 0415054052 9780415054041 0415054044 1280338199 9781280338199 113493825X 9781134938254 0415054052 0415054044
Notes:	Includes bibliographical references (pages 232-259) and indexes. English. Print version record.
Summary:	This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
Other form:	Print version: Handbook of qualitative methodologies for mass communication research. London ; New York : Routledge, 1991 0415054044

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