Films that sell : moving pictures and advertising /
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Imprint: | London : Palgrave, 2016. |
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Description: | xii, 324 pages : illstrations ; 24 cm. |
Language: | English |
Series: | Cultural histories of cinema Cultural histories of cinema. |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/10987615 |
Other authors / contributors: | Florin, Bo, editor Klerk, Nico De, editor Vonderau, Patrick, editor |
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ISBN: | 9781844578924 1844578925 9781844578917 |
Notes: | Includes bibliographical references (pages 298-310) and index. |
Summary: | This book explores the history, theory and practice of moving image advertising, and emphasizes the dynamic and lasting relationships between print, film, broadcasting and advertising cultures. |
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