Dienstleistungsmarketing : Grundlagen - Konzepte - Methoden /

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Bibliographic Details
Author / Creator:Meffert, Heribert.
Edition:6., vollsta╠łndig neubearbeitete Aufl.
Imprint:Wiesbaden : Gabler Verlag / GWV Fachverlage, Wiesbaden, 2009.
Description:1 online resource (xiii, 517 pages) : illustrations.
Language:German
Series:Meffert Marketing Edition
Subject:Marketing.
Marketing.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/10820046
Hidden Bibliographic Details
Other authors / contributors:Bruhn, Manfred.
ISBN:9783834980267
3834980269
9783834910127
3834910120
Notes:Includes bibliographical references (pages 463-506) and index.