Marketing models and econometric research /

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Bibliographic Details
Author / Creator:Parsons, Leonard J.
Imprint:New York : North-Holland Pub Co., c1976.
Description:xiii, 300 p. : ill. ; 24 cm.
Subject:Marketing -- Mathematical models
Marketing research -- Mathematical models.
Marketing -- Mathematical models.
Marketing research -- Mathematical models.
Format: Print Book
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Other authors / contributors:Schultz, Randall L. joint author.
Notes:Includes indexes.
Bibliography: p. 273-293.

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