Marketing research /

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Bibliographic Details
Author / Creator:Burns, Alvin C.
Edition:7th ed.
Imprint:Boston : Pearson, ©2014.
Description:xxix, 459 pages : illustrations ; 26 cm
Language:English
Subject:Marketing research.
Marketing research.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/10398342
Hidden Bibliographic Details
Other authors / contributors:Bush, Ronald F.
ISBN:9780133074673
0133074676
Notes:Includes bibliographical references and index.
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