Hidden Bibliographic Details
Varying Form of Title: | Subtitle: Lectura sociosemiótica y lingüística de anuncios publicitarios gráficos de las décadas 50, 60 y 70
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Other authors / contributors: | Sánchez Riaño, Vladimir, author.
Gómez Daza, Natalia Roxana, author.
Pinzón, Sandra Liliana, author.
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ISBN: | 9789587251609 9587251601
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Notes: | Includes bibliographical references (page 156) In Spanish.
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Summary: | A chronological analysis, both visual and discursive, around three decades of advertising messages that illustrate the changes in Colombian society as consequence to the communication practices of advertising, their role in the representation of society and the mechanisms used to interpret and represent the different cultural stereotypes.
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