Diskursdynamiken : metaphorische Muster zum Diskursobjekt Virus /

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Bibliographic Details
Author / Creator:Gredel, Eva, author.
Imprint:Berlin ; Boston : De Gruyter, [2014]
©2014
Description:xiv, 269 pages : illustrations ; 24 cm.
Language:German
Series:Sprache und Wissen ; Band 17
Sprache und Wissen ; 17.
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/10121586
Hidden Bibliographic Details
ISBN:9783110372250
3110372258
9783110366754
9783110394399
Notes:Includes bibliographical references and index.
Summary:This study seeks to develop a foundation for a theory of meaning that views linguistic innovation and discursive dynamics as the normal state of affairs. It integrates systems and behavioral theory, identifying discourses as the loci of change in linguistic meaning. An analysis of multi-code metaphors makes plausible the discursive sensitivity of images in advertisements and leads to a proposal for a multicodal expansion of discourse analysis.

Regenstein, Bookstacks

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Call Number: P126.G74 2014
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian