Seminar on New Methodologies in Test Marketing : Amsterdam (The Netherlands) 1st-3rd June 1988.

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Bibliographic Details
Meeting name:Seminar on New Methodologies in Test Marketing (1988 : Amsterdam, Netherlands)
Imprint:Amsterdam, The Netherlands : ESOMAR, [1988]
Description:iv, 237 p. : ill. ; 23 cm.
Subject:Marketing research -- Mathematical models -- Congresses.
New products -- Mathematical models -- Congresses.
Marketing research -- Mathematical models.
New products -- Mathematical models.
Test marketing.
Conference papers and proceedings.
Format: Print Book
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Hidden Bibliographic Details
Other title:Test marketing.
Notes:Includes bibliographies.
committed to retain 20170930 20421213 HathiTrust

Regenstein, Bookstacks

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Call Number: HF5415.2.S45950 1988
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian