Targeted : how technology is revolutionizing advertising and the way companies reach consumers /
Saved in:
| Author / Creator: | Smith, Mike, 1966- author. |
|---|---|
| Imprint: | New York : American Management Association, [2015] ©2015 |
| Description: | xiii, 208 pages : illustrations ; 24 cm |
| Language: | English |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/10116641 |
MARC
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|---|---|---|---|
| 001 | 10116641 | ||
| 003 | ICU | ||
| 005 | 20141114071124.6 | ||
| 008 | 140606t20152015nyua b 001 0 eng | ||
| 010 | |a 2014021250 | ||
| 020 | |a 9780814434994 (hardcover) | ||
| 020 | |a 0814434991 (hardcover) | ||
| 020 | |z 9780814449011 (ebook) | ||
| 035 | |a (OCoLC)881280176 | ||
| 040 | |a DLC |b eng |e rda |c DLC |d OCLCO |d OCLCF |d YDXCP |d OSU | ||
| 042 | |a pcc | ||
| 050 | 0 | 0 | |a HF6146.I58 |b S65 2015 |
| 082 | 0 | 0 | |a 659.1/11 |2 23 |
| 100 | 1 | |a Smith, Mike, |d 1966- |e author. |0 http://id.loc.gov/authorities/names/n2014032813 |1 http://viaf.org/viaf/308756645 | |
| 245 | 1 | 0 | |a Targeted : |b how technology is revolutionizing advertising and the way companies reach consumers / |c Mike Smith. |
| 264 | 1 | |a New York : |b American Management Association, |c [2015] | |
| 264 | 4 | |c ©2015 | |
| 300 | |a xiii, 208 pages : |b illustrations ; |c 24 cm | ||
| 336 | |a text |b txt |2 rdacontent |0 http://id.loc.gov/vocabulary/contentTypes/txt | ||
| 337 | |a unmediated |b n |2 rdamedia |0 http://id.loc.gov/vocabulary/mediaTypes/n | ||
| 338 | |a volume |b nc |2 rdacarrier |0 http://id.loc.gov/vocabulary/carriers/nc | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Internet advertising. |0 http://id.loc.gov/authorities/subjects/sh94006992 | |
| 650 | 0 | |a Internet marketing. |0 http://id.loc.gov/authorities/subjects/sh2005004726 | |
| 650 | 0 | |a Target marketing. |0 http://id.loc.gov/authorities/subjects/sh94006407 | |
| 650 | 7 | |a Internet advertising. |2 fast |0 (OCoLC)fst00977220 | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 650 | 7 | |a Target marketing. |2 fast |0 (OCoLC)fst01143138 | |
| 903 | |a HeVa | ||
| 929 | |a cat | ||
| 999 | f | f | |i b6f612b4-a7dd-5728-88c6-8f5f3c4691a9 |s 833a7e35-51d9-5f56-a395-80568fd214e4 |
| 928 | |t Library of Congress classification |a HF6146.I58S65 2015 |l JRL |c JRL-Gen |i 8251481 | ||
| 927 | |t Library of Congress classification |a HF6146.I58S65 2015 |l JRL |c JRL-Gen |e CONE |b 110866310 |i 9388983 | ||
