Targeted : how technology is revolutionizing advertising and the way companies reach consumers /

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Bibliographic Details
Author / Creator:Smith, Mike, 1966- author.
Imprint:New York : American Management Association, [2015]
©2015
Description:xiii, 208 pages : illustrations ; 24 cm
Language:English
Subject:Internet advertising.
Internet marketing.
Target marketing.
Internet advertising.
Internet marketing.
Target marketing.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/10116641
Hidden Bibliographic Details
ISBN:9780814434994 (hardcover)
0814434991 (hardcover)
9780814449011 (ebook)
Notes:Includes bibliographical references and index.
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300 |a xiii, 208 pages :  |b illustrations ;  |c 24 cm 
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